FredAnthony Smith Producer

FredAnthony Smith is SVP of Non-Scripted at SMAC Productions—a division of SMAC Entertainment, the content creator, cultural connector, and business incubator founded by Constance Schwartz-Morini and Michael Strahan. Most recently, he has produced projects including Evolution of the Black Quarterback (Prime Video), Black Comedy in America (Vice), It’s in the Game: Madden NFL (Prime Video), Coach Prime (Prime Video), BS High (Max), and The John Madden Bus Tour: A Bayou Adventure with Bill Belichick (FOX Sports), among others. He also serves as an executive producer on the upcoming Coach Vick docuseries with BET, which follows Michael Vick’s new journey as head coach of Norfolk State University’s football team, as well as Prime Time, a Netflix docuseries that peels back the layers of Deion Sanders—one of sports’ most electrifying and polarizing figures.

Prior to joining SMAC, FredAnthony spent the better part of two decades as a primary creative force behind NFL Media’s most dynamic and impactful storytelling. Overseeing original content for NFL Media’s Entertainment & Initiatives division, he directed and produced features for major events including the NFL Draft, NFL Combine, Democratic National Convention, multiple Super Bowls (including Super Bowl 50), and the NFL 100 celebration, as well as NFL Network’s Sunday morning pre-game show, NFL GameDay Morning.